Okay, confession time: I spent THREE HOURS in B&Q last week staring at neutral paint chips before I decided to properly test them. Egyptian Cotton? Gentle Fawn? Elephant’s Breath? They literally all looked the same to me!
So I did what any slightly obsessive person would do – I bought all four of the most popular neutrals and tested them properly in my actual home.
Not with those tiny chips. Not under shop lighting. But with proper A4-size swatches, in real rooms, at different times of day over a weekend. (Yes, I’m that person!)
What I tested:
- Egyptian Cotton (Dulux, £25)
- Ivory Matt (Dulux, £25)
- Gentle Fawn (Dulux, £25)
- Elephant’s Breath (Farrow & Ball, £60)
The big question: Is Farrow & Ball worth double the price? Spoiler alert: I was shocked by what I found!
Grab a cuppa and let’s talk paint!
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QUICK COMPARISON TABLE
Egyptian Cotton (Dulux)
- Price: £25
- Color: Soft warm white
- Best for: Anywhere
Ivory Matt (Dulux)
- Price: £25
- Color: Warm off-white
- Best for: Trim, cozy rooms
Gentle Fawn (Dulux)
- Price: £25
- Color: Light warm greige
- Best for: Budget greige lovers
Elephant’s Breath (F&B)
- Price: £60
- Color: Warm taupe-greige
- Best for: If budget allows
I tested these neutral paints in my actual home over several days. Here’s my detailed breakdown of each one
1. EGYPTIAN COTTON (DULUX) – THE SAFE BET
What It Actually Is
Egyptian Cotton is Dulux’s “almost white but not stark white” paint. You know that fear of white being TOO white and making your house look like a dentist’s office? This fixes that.
It’s soft, warm, but still definitely reads as “white” not “cream.” My mum calls it “friendly white” and honestly, that’s perfect.
How It Looks Throughout The Day
I tested this over several days, checking it morning, afternoon, and evening. Here’s what I noticed:
Morning: Fresh, soft white with subtle warmth Afternoon: Stays beautifully white, never looks cold Evening: Slightly warmer, but still definitely white Never once looked yellow or grey – this is rare!
The Honest Truth
This is the most boring recommendation I’m going to make, but it’s boring because it’s PERFECT.
I used this in my rental hallway (landlord-approved neutral!). Even my very particular mum, who hates “modern white,” loved it. That’s when I knew it was special.
Who Should Buy This
You’ll love Egyptian Cotton if:
- You want a “can’t go wrong” option
- You’re decorating whole house
- You find pure white too stark
- You’re a first-time buyer panicking about paint choices (been there!)
- You need landlord-friendly neutral
My Verdict
If someone held a paintbrush to my head (weird scenario 😂) and said I could only buy ONE paint forever, this would be it. Most versatile neutral I tested.
The Catch: None. Genuinely none. This is as close to perfect as paint gets.
Egyptian cotton on wall – showing how beautifully soft and neutral it looks in real space
2. IVORY MATT (DULUX) – THE WARM ONE
What It Actually Is
If Egyptian Cotton is “almost white,” Ivory Matt is “definitely cream.” It’s noticeably warmer, richer, and more… well, ivory!
How It Surprised Me
Here’s the thing – I tested this in my south-facing kitchen and by 3pm it looked REALLY yellow. Like “why did I paint my kitchen custard?” yellow.
But in my north-facing bedroom? Absolute perfection! Warm and cozy without being overwhelming.
So: Test this in YOUR actual room before committing!
How To Use It
Honestly, I think Ivory Matt works best as a supporting player, not the main star.
Perfect for:
- Trim and woodwork (looks stunning with Egyptian Cotton walls!)
- North-facing rooms that need warmth
- Cozy spaces like reading nooks
- Anywhere you want that “warm hug” feeling
My Verdict
Beautiful paint, but loses a star for being fussier about lighting. Works brilliantly in the right space, but definitely test first.
The Catch: Can look too yellow in south-facing rooms with loads of natural light.
Best combo: Egyptian Cotton on walls + Ivory Matt on trim = chef’s kiss! 🤌
3. GENTLE FAWN (DULUX) – THE SHOCKING DISCOVERY
The Paint That Changed Everything
Okay, buckle up because this is where it gets interesting!
I bought Gentle Fawn as a “let’s see if the budget option is any good” afterthought. I was planning to use Elephant’s Breath (the £60 Farrow & Ball everyone raves about) in my bedroom.
Then I painted them both. Side by side. And I genuinely couldn’t believe what I was seeing.
They’re 90% The Same Paint
I’m not exaggerating. My best friend came over and I asked her (without any context) which was which. She guessed WRONG.
Side-by-side, yes, you can see differences:
- Elephant’s Breath is slightly deeper
- It has a bit more richness and complexity
- The pigment feels more luxurious
But in separate rooms? Honestly, I think I’m the only one who can tell, and that’s purely because I spent days staring at them!
How It Looks
Morning: Soft, subtle greige – like a warm cloud Afternoon: Perfect balance of grey and beige appears Evening: Richer, cozier, but still sophisticated
It’s one of those chameleon colors that adapts to your lighting, which I love.
Why This Is My Favorite
Look, I’m not saying Elephant’s Breath isn’t beautiful (it is!). But Gentle Fawn gives you 90% of that look for £35 less.
The maths:
- Paint 3 rooms in Gentle Fawn: £75
- Paint 3 rooms in Elephant’s Breath: £180
- Savings: £105 (that’s like… a lot of coffee!)
Who Should Buy This
Literally anyone who:
- Wants that “expensive greige” look on a budget
- Loves Elephant’s Breath but can’t justify £60
- Wants subtle, sophisticated color
- Values incredible quality at fair price
My Verdict
Best value paint I tested. Period.
If you take nothing else from this post, take this: Try Gentle Fawn before you buy Elephant’s Breath. You might save yourself £35 and not even notice the difference.
The Catch: Like all greiges, it looks different in various lighting. Test extensively! But honestly, I loved it in every light.
4. ELEPHANT’S BREATH (FARROW & BALL) – THE LUXURY QUESTION
The One Everyone Wants
Let’s talk about Farrow & Ball’s Elephant’s Breath – Instagram’s favorite neutral, Pinterest’s most-pinned greige, and the paint that costs £60 a tin.
First, I’ll admit: When the Farrow & Ball tin arrived, I felt fancy. The box is gorgeous, the tin is beautiful, and yes, I felt a bit bougie painting my living room with it.
Is It Actually Better?
Okay, deep breath – here’s my honest take.
YES, it’s beautiful. The depth is undeniable. The pigment is richer. It feels more premium to apply. And it genuinely does have more complexity than Gentle Fawn when you look closely.
BUT – and this is a big but – you’re paying £35 extra for maybe 10-15% more depth.
How It Looks
Morning: Soft, sophisticated warm greige Afternoon: That perfect taupe-greige everyone pins Evening: Rich, deep, almost mocha undertones appear It changes MORE dramatically than the Dulux paints
This is the most chameleon-like of all four paints. I actually love that about it!
When It’s Worth The Money
You should buy Elephant’s Breath if:
- £60 genuinely doesn’t stretch your budget
- You’re painting one feature wall (not whole house)
- You can see the difference from Gentle Fawn
- You love Farrow & Ball quality
- You want that “I used the real thing” feeling
When It’s Not Worth It
Save your money if:
- You’re decorating multiple rooms (costs add up FAST)
- £35 difference matters to you
- You can’t really see the difference from Gentle Fawn
- You’d rather spend that money on better brushes/decor
My Verdict
Gorgeous, luxurious, and yes, slightly better than Gentle Fawn. But I can’t give it 5 stars when Gentle Fawn exists at less than half the price and looks 90% the same.
The Catch: Price! £60 vs £25 is significant. Do the math for your project before committing.
My recommendation: Paint Gentle Fawn first. Live with it for a few days. If you feel like something’s missing, THEN try Elephant’s Breath. But I bet you won’t need to!

Elephant’s Breath on the wall
🛒 SHOP ALL THE PAINTS I TESTED
Save time hunting – here are the exact paints with Prime delivery:
My #1 pick – can’t go wrong
⭐ 4.7/5 (5,327 reviews) | £21.99
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Perfect for trim & woodwork
⭐ 4.6/5 (20,489 reviews) | £23.00
Shop on Amazon →
Best value – my surprise favorite!
⭐ 4.8/5 (5,327 reviews) | £27.99
Shop on Amazon →
Luxury option if budget allows
⭐ 5.0 | £58.72
Shop on Amazon →
💡 Shopping Tip: Tester pots (£5 each) are also available on Amazon Prime – get them delivered tomorrow to start testing!
All Four Together: What I Learned
After living with these paints for two weeks, here’s what honestly surprised me most:
1. Gentle Fawn punches WAY above its £25 price point
Seriously, if I hadn’t tested Elephant’s Breath, I’d think Gentle Fawn was the premium paint. It’s that good.
2. Egyptian Cotton is boring in the best way
Sometimes boring = reliable, versatile, perfect. This is that.
3. Ivory Matt is brilliant but fussy
Love it in the right room, hate it in the wrong lighting. Test, test, test!
4. Elephant’s Breath is beautiful but not essential
Controversial opinion: For most people, Gentle Fawn is enough.
Using Them Together
Here’s the scheme I’m using in my home:
- Main walls: Egyptian Cotton (£25) – bright, fresh base
- All trim: Ivory Matt (£25) – warm contrast
- Bedroom: Gentle Fawn (£25) – cozy sophistication
- Feature wall: Saving up for Elephant’s Breath one day! (£60)
Total so far: £75 for three beautiful neutrals that work perfectly together.
The Progression
From lightest to darkest:
- Egyptian Cotton (soft warm white)
- Ivory Matt (warm off-white)
- Gentle Fawn (light greige)
- Elephant’s Breath (medium taupe-greige)
They’re like a family! You could use all four in one home and they’d be completely cohesive.
PRICE REALITY CHECK
Let’s Talk Money
Dulux (£25 each):
- Egyptian Cotton
- Ivory Matt
- Gentle Fawn
- Buy all 3 = £75 total
Farrow & Ball (£60):
- Elephant’s Breath alone
- Double the price of any Dulux paint
What That Means For Real Projects
Paint a bedroom (12m²):
- Dulux: ~£12-15 worth of paint
- F&B: ~£28-32 worth of paint
Paint whole house (4 rooms):
- Gentle Fawn: ~£50
- Elephant’s Breath: ~£120
- Savings: £70!
My Take
Look, I’m not saying don’t buy Farrow & Ball. I’m saying think about your whole project cost first.
If you’re painting one feature wall? Sure, splurge on Elephant’s Breath!
If you’re doing multiple rooms? Gentle Fawn will give you incredible results for way less money.
Best value winner: Gentle Fawn – hands down, no competition.
HOW TO TEST PAINT PROPERLY
Learn From My Mistakes!
Can I rant about those tiny paint chips for a second? They’re USELESS!
Every single paint looked completely different on a large swatch. Gentle Fawn looked like plain beige on the chip – on my wall it’s sophisticated greige perfection.
My Testing Method (That Actually Works)
Step 1: Buy tester pots (£5-8 each) Worth every penny!
Step 2: Paint A4-size swatches (MINIMUM!) I used white card. Paint 2 coats for accurate color.
Step 3: Test at different times
- Morning (9-11am)
- Afternoon (2-4pm)
- Evening (6-8pm)
Paint looks SO different! This step is crucial!
Step 4: Live with it for 24-48 hours Tape swatches to actual walls. See them with your furniture, your lighting, your life.
Once you’ve chosen your paint, learn how to style your space with my entryway decorating guide.
What I Learned The Hard Way:
- One coat = patchy and wrong
- Tiny chips = completely inaccurate
- Shop lighting = lies!
- Testing costs £24 (for all 4) vs repainting wrong color = £££
Just test properly. Please. I’m begging you!
Next up: I’m testing these paints in different lighting conditions (day vs evening) and sharing my entryway Christmas decorating ideas! Follow along for more home decor inspiration.
For more paint testing tips, check out Dulux’s official guide to choosing paint.
WHAT YOU’LL ALSO NEED FOR PERFECT RESULTS
Don’t make my mistakes! Here’s what made the biggest difference:
Complete Painting Kit: £27.99
(vs £60+ buying separately in store)
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